The Always Earning campaign is fun and straightforward. Even though we're using a larger-than-life personality to deliver our message, the message itself remains simple and easy to understand.
To create a fresh and memorable campaign, we created a consistent and recognizable visual language that works across all mediums and helps us communicate a strong and clear message coming from one place.
Devin Croda , Group Design Director
Kathryn Brylinsky, Sr. Designer